Arena
Launch a large-scale free-roam VR arena for group events, birthday parties and premium entertainment.
We provide the software, games, and marketing. You keep 100% of the profits.
Get info
We believe that bringing joy,
happiness, and pure wonder to people
is a mission that never
gets old
We've already raised a generation of kids whose strongest childhood memory will be that time they went free-roam in VR. And we're just getting started.
Day in, day out, on our arenas across the globe, people put on a VR headset and walk out with a grin. Here's how you can join us on this journey.
What our partners say
Arena essentials at a glance
200+ m² of true free-roam
Free-roam gives higher engagement and repeat visits. No ropes, no fixed tracks or physical boundaries.
34 game scenarios
All genres - from family adventures to corporate experiences.
Up to 20 players
In one shared arena, up to 20 customers can play simultaneously.
More than a VR zone
A complete entertainment destination for birthdays, celebrations and social gatherings.
Annual subscription
New content every year, backed by ongoing technical support.
Who this format is for
Entertainment & family venues:
Family centers, entertainment centers, VR operators, laser tag centers, arcade venues.
First-time entrepreneurs:
Businessmen and investors who want to launch a full-scale entertainment venue from scratch.
Commercial spaces:
Shopping malls, large retail premises.
Event businesses:
Event organizers, corporate entertainment providers.
Built for group events and private bookings
Private events
Arena can become a full party destination, especially when combined with dedicated celebration rooms, food and beverage options, and fixed-time booking packages.
Corporate & school groups
Group sessions help attract weekday traffic and create repeat booking opportunities from companies, schools and local organizations.
Local community activities
Recurring events help build a loyal audience and turn the arena into a local entertainment hub.
Built for fun. Designed to impress
Example monthly profit model
Based on a city with a population of 450,000
2 monthsestimated break-even point
11 monthsestimated payback period
over 2 yearsaverage monthly net profit is $8,057
Private Party Packages$11,850
Add-ons: Food & Beverage$6,700
Group Gaming Sessions$10,100
Other revenue$5,200
Estimated net profit $33,850
Actual results depend on city, pricing, rent, marketing, traffic, operating costs and local demand.
Book a consultationEstimated investment
Premium Arena setup example
Equipment
VR headsets package ~ 20 pcs / $12,200
Venue setup
Rent of premises ~ $3,400
Renovation of the premises ~ $1,200
Furniture and appliances ~ $14,500
Launch
Marketing promotion ~ $4,700
Subscription
Annual game subscription ~ $14,400
Total: ~$45,000–$55,000
Final investment depends on city, venue condition, design level and selected equipment package. Premium design and decor can increase this range.
A flexible alternative to traditional franchising
Traditional Franchise
BATTLE START
Equipment
Proprietary equipment. Delivery may take 1+ months.
Buy supported headsets locally and get them in as little as 1 day.
Brand
The franchisor’s brand — not yours.
You choose: keep your own brand or launch with BATTLE START.
Payments
Upfront franchise fee plus revenue-based royalties.
Fixed subscription with 0% revenue share.
Design
Strict requirements for the venue, interior and furniture.
Create your own design or use our ready-made website template, venue banners and design assets.
BATTLE START provides
Game package & updates
More content = more repeat visits
- 34 games
- 2 new games a year
- Regular updates
Support
Faster launch, fewer mistakes
- Technical support
- Knowledge base
- Launch guides
Marketing & sales materials
Easier to attract first guests
- Marketing support
- Website template included
- Photo/video materials
Business planning tools
Clear ROI before you invest
- Financial model
- Partner insights
- Business calculation file
You can choose the brand, arena design and local positioning that fit your market
Book a consultationGames for every audience
A diverse game library helps attract different audiences and increase repeat visits
Start your VR arena with BATTLE START
- 01 Submit your request
Fill out the form and tell us about your city, available space and launch plans.
- 02 Have a video call with our sales manager
We explain the Arena format, answer your questions, discuss setup options, investment, revenue potential and cooperation terms.
- 03 Open your arena with BATTLE START support
After the agreement, we help you prepare the venue and start operating with technical, marketing and operational support.
manager Vita manager Tom